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Knowledge Byte: How ITC Makes Money Knowledge Byte

The Company was founded on August 24, 1910, and it was named Imperial Tobacco Company of India Limited. As the Company’s possession gradually Indianised, the call of the Company was to modify its name to India Tobacco Company Limited in 1970 after which it got converted to I.T.C. Limited in 1974. Currently, its CEO is Mr Sanjiv Puri.

In reputation of the ITC’s multi-commercial enterprise portfolio encompassing a huge variety of businesses such as Branded Packaged Foods, Personal Care, Education and Stationery, Agarbattis & Safety Matches, Lifestyle Retailing, Cigarettes & Cigars, Hotels, Paperboards & Specialty Papers, Packaging, Agri-business & IT. The Company now stands as ‘ITC Limited. 

HOW ITC MAKES MONEY?

FMCG – Total 70.59%
Hotel 1.25%
Agri Business 15.14%
Paperboards, Paper and Packaging 8.61%
IT & Others 4.41%

 

FMCG Sectors

It is the strategic goal of ITC to achieve long-term growth through synergy and combining the numerous pools of skills resident in its many firms to leverage new possibilities in the field of FMCG.

Some of the marks in ITC that have achieved considerable market prestige among consumers include Aashirvaad, Sunfeast, Bingo!, YiPPee!, Candyman, Mint-o & Kitchen of India in the Branded Packaged Foods area; Essenza Di Wills, Fiama, Vivel and Superia in the Personal Care product segment.

Hotel Business

ITC selected the Hotels commercial enterprise for its capability to earn excessive ranges of overseas exchange, create tourism infrastructure and generate huge scale direct and oblique employment.

 In 1975, the Company released its Hotels commercial enterprise with the purchase of a lodge in Chennai which became popular renamed now as My Fortune, Chennai. Since then ITC’s Hotels commercial enterprise has grown to occupy a function of leadership, with over one hundred owned and controlled houses unfold throughout India, below 4 manufacturers namely, ITC Hotels – Luxury Collection, WelcomHotels, Fortune Hotels and WelcomHeritage.

Agri-Business

ITC established the Agri-Business Division for the export of agricultural products, also in 1990 by utilizing its agri-sourcing expertise. Today the Division is a major exporter of India.

In 2000, ITC started with soy farmers in Madhya Pradesh the innovative and well-accepted e-Choupal programme. It now covers 10 countries encompassing over 4 million farmers. Vertical agri-duty services focused on increasing agricultural yield and enhancing the farming community interaction.

Paperboards, Paper and Packaging

ITC provide a wide range of industrial requirements – ranging from cigarette papers and components to FMCG cartons and insulation papers to organic barrier coatings, from laminate ornamental base to writing and printing papers and many other things.

The ITC covers the whole gamut of panels – from 100% virgin, renewable and sustainable food-grade plates to 100% recycled plates.

The business offers a full line of products that turn paper, paper and film into consumer brand products with three existing production units in Tiruvottiyur near Chennai (south), Haridwar (north) and Munger in Bihar (east) certified to ISO 9001, ISO 14001 and ISO 45001, and is a “One Stop Store for Packaging.” The company is set up in Nadiad, Gujarat with a Greenfield company to meet West India’s regional requirements.

IT Sector

ITC Infotech focuses on deep and differentiated capacity development. In its speciality segments, the firm was successful and continues to acquire a competitive advantage to enhance its market position. The enterprise is devoted to creating a culture of innovation and enabling each employee to become its brand ambassador.

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